A Step-by-Step Guide to Crafting a Unique Value Proposition (UVP) A Unique Value Proposition (UVP) is a clear statement that describes the unique benefit of a product or service, how it solves a customer's problem or improves their situation, and why it is better than...
Google and Yahoo have dropped the hammer on email senders, which will quite likely impact the email marketing done by you and your clients. To me, this is a bit like a helmet law; it seems crazy that a motorcycle rider needs a LAW to make them wear a helmet when...
In a crowded sea of websites competing for attention, an XML Sitemap can be a beacon for search engines to find and understand your content. You probably create a sitemap for your clients when you build a new website, but are you getting the most out of this easily...
Are you looking for ways to "shake the trees" and bring in some more revenue? Now is a great time to reach out to past and present clients to offer them a website speed up. This is a great offer because it isn't very expensive for them, it's little (or no) work for...
Are you attending WordCamp US in August 2023? If you scored a ticket, then I'll be seeing you there! We are hosting a casual meetup for any FocusWP friends who will be in Washington DC for the conference. Details are still being worked out. If you are interested in...
Have you ever been tasked with speeding up a client's site that is not publicly accessible? This can be problematic because in order to get benchmark performance scans or show the results you've accomplished, a scanning tool such as GTMetrix would need to be logged in...
In episode 269 of the Divi Chat podcast, the panel shared their successful sales strategies for web design projects. As a web designer, you know the value of a well-designed website. But how do you convince potential clients of its value? Selling web design services...
Focus On Your Biz Focus Group with Mackenzie Bowe, Founder of GPTBoss Date recorded: January 26, 2023Length: 48:46Transcript: See belowTopics covered: Tour of GPTBoss Bertha.ai new tools (Chat, and image search) What is prompt engineering? Behind the scenes of...
We are excited to announce a major change to our pricing model at FocusWP. Now you no longer have to commit to a monthly subscription of hours. Rather, you just buy hours as you need them and can take your time using them (up to 6 months!). Why are we eliminating...