Have you ever been tasked with speeding up a client's site that is not publicly accessible? This can be problematic because in order to get benchmark performance scans or show the results you've accomplished, a scanning tool such as GTMetrix would need to be logged in...
In episode 269 of the Divi Chat podcast, the panel shared their successful sales strategies for web design projects. As a web designer, you know the value of a well-designed website. But how do you convince potential clients of its value? Selling web design services...
We are excited to announce a major change to our pricing model at FocusWP. Now you no longer have to commit to a monthly subscription of hours. Rather, you just buy hours as you need them and can take your time using them (up to 6 months!). Why are we eliminating...
We all know that first impressions are important. The same goes for businesses. In order to make a great first impression, you need to have a strong brand identity. And one of the best ways to create a strong brand identity is by understanding and using archetypes....
In this week's Focus Group, the plan was to discuss what to do when things go wrong. For example, what if something goes wrong on a site, but your backup fails? What if the dev you contracted for a deadline ghosts on you? What if...
Outsourcing Gives You The Freedom to Do What You Love While Growing Your Business Here at FocusWP, we know how easy it is to get overwhelmed with client demands. As a small agency owner, you have to wear multiple hats and you can get so far behind that you feel you’ll...
Why is image compression necessary? When images are too large, it not only slows down site load times, but it can also affect your SEO. There are a few reasons why images can bog down your load time. One is that the files are often just too big. Using smaller images...
The Need for Website Backups Maintaining a WordPress website is no small feat. A website has many components to manage, such as generating regular content, incorporating user-friendly layouts and designs, as well as processing form submissions and customer payment...
The technology that powers WordPress websites changes constantly and if your website doesn’t keep up, it will leave you vulnerable to hacks and outages. Everything from the content on each page to the user experience you offer your visitors matters when optimizing your site. Let’s look at how to optimize every element of your WordPress site.